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When an advertiser pays and submits creative, the ad lands in your queue. Nothing serves until you approve it. Review ads under Ads.

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Statuses

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The review page

Open an ad to see everything you need to decide:
  • The creative: name, destination URL, and every custom field value (images preview inline).
  • The tier and its weight.
  • Billing: the price, subscription status, and renewal date.
  • The advertiser’s name and email.
  • Performance over the last 30 days once the ad starts serving.

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Your three decisions

You can leave an optional note on each decision. The note is emailed to the advertiser, so it is where you explain what you need.
  • Approve. The ad goes live. A note is optional.
  • Request changes. The subscription keeps running and the ad returns to Pending. The advertiser gets your feedback and can resubmit. A note is required.
  • Reject. The subscription is canceled immediately, so the advertiser is not billed again. A note is required.

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When an ad actually serves

Approval is only half of it. An ad serves only when both are true:
  1. Its status is Approved.
  2. Its subscription is active or trialing.
That keeps the two concerns separate. A paid subscription with creative that breaks your rules does not serve, and an approved ad stops serving the moment payment lapses.

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Emails

Revinel sends transactional email at each step:
  • To you when a new ad is submitted and waiting for review.
  • To the advertiser when you approve, reject, or request changes.

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Cancellation

Advertisers cancel by replying to any of these emails. There is no self-serve advertiser portal yet, so you handle cancellations from your Stripe dashboard. When a subscription ends, the ad stops serving automatically.